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Dress them up in your love

By May 8, 2004

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Your bridesmaids are your closest friends and loved ones, right? So why would you want to force them to wear (and buy) the stereotypically horrible peach frou-frou conconction of their nightmares? Fulfill their dreams by sending them to one of these stylish shops, ensuring that they really will be able to wear it again.
Thread with stores in NYC, LA, and Chicago.
BCBG's bridesmaid line allows your attendants to take the dress home with them on the same day - great for impatient types or those without a lot of planning time.
Jenny Yoo Collection - simple feminine dresses. I especially love the Natasha -- with its three-tiered organza skirt, your maids will be a vision on the dance floor.
Prim bills itself as "affordable chic for bridesmaids," a moniker based on New York's outrageous market. The dresses are simple yet stylish and definitely reusable.
If these stores aren't to your liking, or aren't in your area, consider black bridesmaids dresses. When your done being aghast, realize that for a black-tie wedding, black is perfectly appropriate, almost everyone looks great in black, and a little black dress is infinitely rewearable.

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